MOODBOARDS:
- 21adamsa8
- Sep 21, 2022
- 1 min read
Updated: Oct 13, 2022
The mood board below is a representation of the overall visual aesthetic of the narrative and performance aspect of the music video. It is heavily influence by Glam-Rock and the expression of gender and sexuality that has been presented over the last few decades. The board contains multiple references to pop culture including film, theater and other music artists. The aesthetic created with the mood board fits in with Glam-Rock's expected conventions, with the excessive use of glitter on clothing and make up and a variety of colour and materials ,again, in both clothing and make up. The additional mood boards below go into specific details surrounding the misc-en-scene of the music video's narrative and performance as well as the aesthetic of the costumes and make up.
In addition to Glam-Rock, there will be significant influence of astrology throughout the music video and the artist themselves. However, the influence of astrology will be more noticeable to the audience through the use of costume and make up.



The mood boards take into consideration what it is that the desired audience would expect form this artist. The appearance of the artist is the most significant part of the artist's brand as it is what the audience appreciate the most. Through appearance, they can promote and encourage self-expression and a fluid identity as the younger audience actively seek out artists that push gender conforming boundaries as 78% of Gen-Z members believe that your gender doesn't define you.
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